中國(guó)創(chuàng)意人摘得One Show Design銀鉛筆獎(jiǎng)
2008“One Show”獲獎(jiǎng)作品欣賞（一）
2008“One Show”獲獎(jiǎng)作品欣賞（二）
2008“One Show”獲獎(jiǎng)作品欣賞（三）
2008“One Show”獲獎(jiǎng)作品欣賞（四）
2008“One Show”獲獎(jiǎng)作品欣賞（五）
One Show獎(jiǎng)是由美國(guó)One Club于1975年創(chuàng)立和主辦的廣告創(chuàng)意大獎(jiǎng)，評(píng)委都是在國(guó)際享有盛譽(yù)的精英創(chuàng)意總監(jiān)。從當(dāng)初紐約最佳廣告獎(jiǎng)到如今“廣告界的奧斯卡”，獲得one show金鉛筆已成為全球廣告創(chuàng)意人職業(yè)生涯的終極追求，而獲獎(jiǎng)作品更是全世界靈感的源泉。其名字“One”意指“好創(chuàng)意是美術(shù)和文案互為作用合二為一的結(jié)果”，但One Club同時(shí)也向廣告界宣稱，創(chuàng)意是一個(gè)作品贏取One Show金鉛筆的主要標(biāo)準(zhǔn)。One Show獎(jiǎng)項(xiàng)設(shè)置分為３個(gè)類別：The One Show（平面、電臺(tái)和電視廣告獎(jiǎng)）、One Show Design（設(shè)計(jì)獎(jiǎng)）及One Show Interactive（互動(dòng)廣告獎(jiǎng)）。
下面我們將分輯展出今年的獲獎(jiǎng)作品。
1 Gold Award
Logo/Trademark Design - Single Only
Grocers Corporate Identity
Client
Oliver, Patrick & Glenn Grocers Pte Ltd
Agency
Leo Burnett / #03-01 Far East Square
Creative Director
Chris Chiu, Alex Lim Thye Aun
Designer
Alex Lim Thye Aun, Ngai Arh Chun
Illustrator
Joel Ng
Photographer
Anuchai, Remix Studios
Writer
Alex Lim Thye Aun, Adrian Yeap
08002D 
2 Bronze Award
Corporate Identity - Single
Aioi Dental Clinic No.2
Client
Aioi Dental Clinic
Agency
Penguin Graphics / Hiroshima
Art Director
Kazuto Nakamura
Creative Director
Kazuto Nakamura
Designer
Kazuto Nakamura
Illustrator
Miyuki Kurata
Writer
Tomiko Nakamura
08004D
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3 Silver Award
Logo/Trademark Design - Single Only
Cafeteria
Client
BBDO Studio
Agency
BBDO Atlanta / Atlanta
Creative Director
Paul Huggett, Marcus Kemp
Designer
Paul Huggett
08003D
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4 Silver Award
Corporate Identity - Campaign
Affixen
Client
Affixen
Agency
Kinetic Singapore / Singapore
Art Director
Leng Soh / Pann Lim / Roy Poh
Creative Director
Pann Lim / Roy Poh
Designer
Leng Soh
Illustrator
Leng Soh
Photographer
Jimmy Fok Calibre
08005D
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5 Bronze Award
Corporate Identity - Campaign
Grocers Corporate Identity
Client
Oliver, Patrick & Glenn Grocers Pte Ltd
Agency
Leo Burnett / #03-01 Far East Square
Creative Director
Chris Chiu, Alex Lim Thye Aun
Designer
Alex Lim Thye Aun, Ngai Arh Hun
Illustrator
Joel Ng
Photographer
Anuchai, Remix Studios
Writer
Alex Lim Thye Aun, Adrian Yeap
08006D
6 Gold Award
Single
Aqualtis washopper
Client
Indesit Company
Agency
Leo Burnett Co S.r.l. / Milan
Art Director
Alessandro Padalino, Antonio Cortesi
Creative Director
Enrico Dorizza, Sergio Rodriguez
Writer
Francesco Simonetti, Davide Rossi
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7 Silver Award
Single
iPhone
Client
Apple
Agency
Apple / Cupertino
Creative Director
Apple Graphic Design, Apple Industrial Design Apple Packaging Engineering
08008D 
8 Bronze Award
Single
iPhone Bluetooth Headset
Client
Apple
Agency
Apple / Cupertino
Creative Director
Apple Graphic Design, Apple Industrial Design Apple Packaging Engineering
08009D
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9 Bronze Award
Single
Absolut Disco
Client
V&S Absolut Spirits, Sweden
Agency
Family Business / Stockholm
Art Director
Fredrik Lindquist
Creative Director
Marten Knutsson
Designer
Magnus Petermann
Illustrator
Gabriella Agner
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Writer
Kalle Wahlstrom
10 Gold Award
Campaign
Daub & Bauble
Client
Goodwell & Company
Agency
Wink / Minneapolis
Creative Director
Scott Thares, Richard Boynton
Designer
Richard Boynton
Illustrator
Richard Boynton
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08011D 
11 Silver Award
Campaign
Trouble Maker
Client
Wptt Contraceptive
Agency
Hantang Communications Group / Shanghai
Art Director
Eden Cheng, Jing Wang
Creative Director
Wayne Huang
Designer
Joy Huang, Nunu Wang, Wayne Huang
Writer
Eric Shang, Jie Tao
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08012D 
12 Gold Award
Posters - Single
The Birds
Client
Amway India
Agency
Rediffusion DYR / Gurgaon
Art Director
Daniel Upputuru
Creative Director
Daniel Upputuru, Abhinav Pratiman, Sagar Mahabaleshwarkar, Ramanuj Shastry
Designer
Daniel Upputuru
Illustrator
Daniel Upputuru
Writer
Abhinav Pratiman
08013D
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13 Silver Award
Posters - Single
Falling Crackers
Client
Ritz
Agency
Euro RSCG Worldwide / New York
Art Director
David Wasserman, Ed Chiquitucto, Patrick Bolecek
Creative Director
Michael Lee, Israel Garber, Hal Wolverton
Designer
David Mashburn
Writer
Will Meeks
08014D
